Cookie Policy

  • Last updated September 24, 2022

    Thank you for choosing to be part of our community at The Hindu Today LTD (“company”, “we”, “us”, or “our”). The information we collect automatically through website cookies is limited to our business use. We are committed to protecting it. If you have any questions or concerns about our Cookie Policy or our practices on how we collect certain information, which you don’t provide through forms or any other means, please contact us at info@thehindutoday.com.

    This Cookie Policy applies to all information collected automatically through our website (such as https://www.thehindutoday.com), and/or any related services, products, marketing, communication, or events (we collectively refer to them in this privacy policy as the "Sites"). 

    What is a cookie?

    A cookie is a small software snippet placed on the user’s device to enable a website to recognise the device.

    Technologies similar to cookies

    Technologies similar to cookies are also covered by this policy. These include:

    • Device fingerprinting: The IP address of a computer is similar to the fingerprint of a person because it’s a unique number that uses a set of information without depending on cookies to identify a particular device.
    • Local storage – Storage of data in the local device’s cache helps load of content faster.
    • Pixels – A small graphic used to track user behaviour and site conversions.
    • Scripts – Small codes embedded within The Hindu Today websites.

    In this policy, we call all cookies and similar other technologies as “cookies”, for easy understanding.

    First-party and third-party cookies

    There are different types of cookies:

    • First-party cookies – Cookies that are set by The Hindu Today when you use our site.
    • Third-party cookies – Cookies that are set by other organisations (other than The Hindu Today) when you visit our site. Some of The Hindu Today web pages may also contain content from other sites which may have set their own cookies. If you share a link to a The Hindu Today page, the service you share it on may also set a cookie of the third-party on your browser.

     

    How do we use cookies?

    We use cookies to enhance your surfing experience on our sites, including:

    • Keeping you signed in
    • Understanding how you use our site and how long you stay on a particular page
    • Delivering content to you
    • Showing you articles and videos relevant to you
    • Showing you The Hindu Today products and services relevant to you
    • Sending marketing messages to you on our site
    • Collaborating with our partners to deliver personalised advertising to you
    • Reminding you to complete online journeys
    • Processing payments and refunds
    • Monitoring how you interact with pages on our site to identify and remedy interface issues

     

    What types of cookies do we use?

    We use four types of cookies:

    • Strictly Necessary – These cookies are essential to provide you with the services you have requested. For example, strictly necessary cookies enable you to stay logged into The Hindu Today account.
    • Performance – These cookies measure how frequently you visit our sites and how you use them. We use this information to understand how you engage with our sites so that you have a better experience. For example, we collect information about the pages you most frequently visited.
    • Functionality – These cookies are used to recognise you and remember your preferences so that when you revisit our site we can provide you with a personalised experience.
    • Advertising – These cookies are used to collect information about your visit and surfing behaviour.

     

    How long do cookies last?

    • Session cookies – These cookies only last for a specific online session.
    • Persistent cookies – These cookies remain on your device after your browser is closed and last for a specified time in the cookie.

     

    Why do we use cookies for advertising?

    Our content is not influenced by the advertising we display on The Hindu Today sites.

    Our readers fund through digital subscriptions. So, it’s necessary for us use technologies likes cookies to explore our prospective readers in an automated fashion without sacrificing the independence of The Hindu Today.

    How do we use cookies for advertising?

    If you accept cookies, we will place cookies on your device. Some cookies are used for advertising to understand the type of pages you read. We can display advertising on your browser based on your interests. For instance, if you have been reading a lot of articles on Ayurveda, you may be shown more advertisements for Ayurveda. Similarly, if you would be searching for articles on Yoga, you may be shown more advertisements on Yoga.

    The advertising techniques we use do not collect personal information such as your name, email address, postal address, and phone number. We also use your IP address and browser type for advertising purposes.